Riviera Maya Oceanfront Rentals was hitting a wall. They were finding it difficult to communicate the quality of their services, attract additional private homeowners into inventory and drive the rental transaction volume they wanted to achieve. Eletrope was brought in part of the way through a existing website launch to clarify the design objectives and identify areas of brand misalignment. In addition to consulting on the project, Eletrope delivered a new logo and the visual design of the customer-facing website.